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More and more beauty brands are joining the files of cruelty-free and environmentally friendly products. That makes our options to start this lifestyle wider, and we have fewer excuses to give it a try.

And although it is still not so easy to get many products that adhere to these standards, it is not complicated to find the appropriate vegan brand or product if you have the right information.

So, if you want to join the vegan wave and give your beauty routine a boost with natural ingredients, you’ve come to the right place.

In this article, we will give you the most updated information about vegan and cruelty-free foundations, an item that will help you adopt a more sustainable and healthier lifestyle for your skin.

What is a vegan foundation?

This beauty product is a cosmetic that does not use animal by-products, nor has it been tested on animals. It does not contain chemicals, additives, or fragrances that are irritating to the skin, and in the long run, they are harmful to your overall health.

Vegan makeup brands present to you with natural and organic elements, which will give you benefits without compromising the environment or your health.

Why choose a vegan one?

Regular foundations have ingredients like Cyclomethycaine, dimethicone, and triethanolamine, chemicals that are harmful to your skin and your health. Besides, these items usually end up being produced without any standard to ensure that it is cruelty-free.

The best vegan foundations have several options in their types, do not have harmful ingredients, and even their packaging is recyclable. Plus, their price is friendly and achieves incredible results on any skin type.

There’s no reason why you shouldn’t opt for this eco-friendly product, especially for all the benefits that its composition brings to your skin.

What are the benefits of a vegan cruelty-free foundation?

A vegan foundation has within its formula coconut water and hyaluronic acid, natural oils, such as argan oil, tea tree oil, and vitamins E and B. These components help minimize allergies on your face that regular makeup cause, clogged pores that lead to acne, and other problems.

This vegan cosmetic has moisturizing properties and helps to have smoother skin and the best thing is that it acts perfectly as a foundation without affecting its main function, which is to correct imperfections.

So go ahead and get your cruelty-free foundation and apply these tips we give you next to choose the best one for you.

Types of foundation

To begin, you need to search the name of the vegan foundation most suitable for you, and here is a menu of some of it.

BB cream

The BB cream is ideal for achieving a more natural look, as this foundation ranges from medium to full coverage, it helps to even out the skin tone naturally, and it doesn’t require multiple steps. Besides, it is moisturizing and gives a glowy look to your skin once you apply it, perfect for sensitive skin.

Liquid foundation

Liquid foundation is the best known and most purchased by the people. A light and comfortable option that works with different skin types and achieves incredible blend results. Besides, it has a wide variety of shades which makes it more accessible to acquire.

Cream foundation

Among all the choices of cruelty-free full coverage foundation, the cream foundation is the most appropriate because it’s the densest, ideal for skin with scars or blemishes problems. This cream make-up offers more coverage and also comes in a matte foundation.

Powder foundation

Lastly, the one that works the best for some people with oily skin is a powder foundation. Today there are compact versions for almost any skin type, including problematic skin, and gives a matte finish.

Choose your shade correctly

Do you already know which is the best vegan foundation for you? Now find out how to choose the best shade for your skin.

Warm skin

For warm skin tones, it is recommended to use foundations with yellow and golden undertones.

Cool skin

With cool skin, you should search for foundations with more pink undertones.

Neutral skin

All neutral skin people have to go for beige or golden tones to color the face.

This should be applied for vegan liquid foundation or any of its presentations. It will help you get the right color and give life to your skin.

Tips to achieve a perfect finish

Foundation type and the perfect color ready? Now it’s time to get the most out of your vegan cosmetic with these tips.

Clean your face

To achieve full coverage of your cruelty-free liquid foundation or any other type, you must have your face properly cleansed. Before starting your makeup, be sure to wash it with a soap appropriate for your skin, this will remove any residue or dirt you may have, and the foundation will have a better finish.


Although cruelty-free foundations moisturize your skin, you should have a daily moisturizer. Having the face moisturized properly will make it absorb makeup better and thus give you a flawless finish.

Apply with caution

When you start applying the product, make sure to do it in small amounts, especially if it’s a liquid foundation, as this one runs more easily on the skin. This will ensure that you don’t use it more than necessary.

Start from the center outwards

For even coverage, it is best to start from the center of your face and work your way outward. That will give the makeup a more natural look and focus attention on the T-zone.

Dab, don’t drag

If you want to achieve medium to full coverage, just give some dabs when applying the cruelty-free foundation. If you drag the product, you will be pulling it away from your face and get the opposite effect of the coverage you are looking for.

Cover all areas

To achieve more than medium coverage, you must cover all target areas, including the ears and neck, parts that people leave uncovered and get a poor result.

Apply concealer

For a more even look, apply concealer to the target areas where you most need to hide imperfections, this will help the foundation to cover better.

Seal with a little powder

Finally, to ensure a natural finish foundation look, seal the product with powder. Use just a little, and you’ll see the results.

How to maintain foundation throughout the day 

Now that you have applied your cruelty-free foundation, follow these tips and keep it intact all day long.

Pre foundation

Pre-foundation cosmetics help improve the skin’s complexion, so the foundation penetrates the skin better and lasts longer.

Use fixative 

There are several choices of vegan makeup setting spray, using one after finishing your makeup will ensure a long-lasting foundation.

Avoid greasy foundation

If you have oily skin, it’s best to avoid oily foundations, as this will make your makeup last longer.

Do not apply too much foundation

In this case, less is more, if you apply too much product, your skin will not absorb it properly, and therefore it will be easier for it to come off as the day goes by.

Touch up makeup

During the day, be sure to do a few touch-ups, without applying too much product. Just a few touch-ups with a little powder or foundation.

Keep your skin in good condition

For the vegan foundation to have a flawless finish, you must take care of your skin complexion. Regardless of your skin tone, maintaining a good skincare routine will make a big difference in your look. Search for the different options and vegan face care brands to make your face naturally look like you have makeup.

The menu of options is large. Look for the right skincare routine for you and take care of your face as it deserves.

Adopt a cruelty-free vegan beauty product in your routine

No matter your skin tone, vegan foundations will give you a flawless finish, plus their natural formula will give you unique benefits. The different options of use will fit with any look you search for.

Improve your skin complexion with this cosmetic that will make you look fresh and hydrated.

Once you get your cruelty-free foundation, you will understand there is no need to opt for animal products anymore.

Follow this trend that everyone is trying, search for vegan brands and take care of the planet while looking beautiful.